GUSTAVO FIGUEIREDO

ART / DESIGN / SIDELINE

I love making things. From digital art and product design to home improvement and construction work.
If I can play with colors it’s even better, the world is too grey already.
Here’s a selection of artwork for brands, personal and side projects.

Board Coca Sleeve II.jpg
garrafa plana II.jpg

JWT Brazil / Coca-cola
Art directors dream project for Coca-Cola.
We developed different artworks to be used in the Coca-Cola classic bottle to be given away to partners and lucky customers.

Vector art / Adobe Illustrator

logo gustavo_FINAL.jpg

JWT Brazil / Coca-cola + MTV
Had a lot of fun designing the look and feel for our project with Coca-cola and MTV.
To make the logo exactly the way I wanted I had to disassembled my guitar amplifier and even added myself in it.

Photography + Vector / Adobe Photoshop + Illustrator

logo 1.jpg
logo 3.jpg
 
Dominos Skin.jpg
Closeup 1.png

The Campaign Palace / Domino's Australia & New Zealand
We designed a silicon skin artwork for tablets
and smartphones to be given away to Domino's top customers.

Photography + vector / Adobe Photoshop + Illustrator

Closeup 2.png
Skin applied.jpg
 
Cest Carnaval applicado_150.jpg
Cest Carnaval details_2.jpg
Cest Carnaval details_3.jpg

Poster
Another view on the madness of the Brazilian Carnival.

Hand-drawing + Vector / Adobe Photoshop + Illustrator

Cest Carnaval details_1.jpg
 
Caixas.jpg

The Campaign Palace / Domino's Australia & New Zealand
Domino's wanted to communicate to consumers a series of innovations, social programs and new brand positioning. It's long and boring copy, so we decided to illustrate it on their own pizza boxes reaching the consumers when they were most enjoying the product experience.
It raised their social media followers in more than 60%. Happy client.

Typography work + hand-drawing / Adobe Photoshop

pizza box 300_MAP_NZ.jpg
small side box.jpg
pizza box 300_2.jpg
pizza box 300_1_facebook.jpg
pizza box 300_MAP_AUS.jpg
big side box.jpg
 
Little Girl Hero_Applied II.jpg
Little boy_Bedroom Closeup.jpg

Umbrella Amarela
These are some of my favorite things I’ve designed for my side project ‘Umbrella Amarela’.

Designing products, playing with colors, discovering materials is really fun. Finding reliable and ethical suppliers worldwide not much.

Photography / hand-drawing / Adobe Photoshop + Illustrator

Seesaw 01.jpg
Girl Hero 02.jpg
Rugs_ALL.jpg

2020 Felt ball rugs collection.

Rug_Beige_8.jpg
IMG_1768.jpg
Rockets%2Bprint%2Bbedroom.jpg
Robot 2.jpg
Robot_detail_2.jpg
IMG_1687.jpg
Velvet-pocket_composition-II.jpg
Linen-pocket-composition-I.jpg
Dummy-holder-I.jpg
Changing-mat_composition-I.jpg
Dummy-holder-VI.jpg
Monster%252BBand%252Bprint%252Bbedroom.jpg
Monsters-1.jpg
Monsters-2.jpg
 
latas_WEB.jpg

JWT Brazil / Coca-cola
I designed artworks for metal tags and cans for Coca-Cola promo campaign. Over 4 million tags were given away.

Hand-drawing + Photoshop

Board Coca Tag Hits_Tags.jpg
 
Cupcake poster II.jpg

The Campaign Palace / RSPCA Australia
Pro-bono artwork to support RSPCA Cupcake Day.

Photography / Adobe Photoshop

Board Coca Tag Hits_Tags artwork.jpg
 
FIAT painel MORUMBI_2.jpg

Leo Burnett / Fiat
Illustration for stadium billboards.

Art over photography / Adobe Photoshop

 
poster RH fiat I.jpg

Leo Burnett Brazil / Fiat
Fiat was chosen one of the most beloved brands in a major consumer research in Brazil and asked Leo Burnett to develop artworks for Panels
(5m x 4m) to celebrate the amazing results.

Hand-drawing + vector / Adobe Illustrator + Photoshop

poster RH fiat II.jpg
poster RH fiat III.jpg
 
Apple Tree_frame.jpg

Apple tree
Quickly outdated artwork. Devices to be replaced every 6 months.

Vector art / Adobe Illustrator

Screen Shot 2020-07-14 at 12.13.58 AM.png
Screen Shot 2020-07-14 at 12.13.27 AM.png
 
book.jpg

JWT Brazil / Ford
I illustrated the book cover to celebrate the outstanding results by Ford team on the ‘Rally dos Sertões’ - one of the biggest rally races in the world.
To bring the ‘Brazilian Northeast’ look and feel I used local techniques like ‘xilogravura’ and traditional fabric textures as canvas.

Photography + Hand-drawing / Adobe Photoshop

capa rally dos sertões 2.jpg
capa rally dos sertões 3.jpg
capa rally dos sertões 1.jpg
 
Grandma's house.jpg

Poster
’Grandpa’s house’ was inspired by my grandparents home in Brazil. The house had a huge green backyard filled with surreal types of flowers and beautiful tall trees. In this garden I used to play during all day and later at night, sitting in the dark, my grandpa used to tell the most ‘non-sense’ stories - that was when magic happened.

Hand drawing + Adobe Photoshop